Tarragona | February 20, 2025
PortAventura has been the unique setting to perform, live, a special program on the occasion of the JTI Annual Convention, a great event that took place this Thursday, February 20, and which brought together more than 500 employees of the multinational. Many of them have passed through the microphones of the mobile unit of Radio Terrícola to tell us about their experience on this special day and to make it very clear that JTI is dis-friendly.
This is the name of this special program that has been the finishing touch for the JTI meeting and that has counted with the intrepid reporters Antonio Martín 'Michael', Nerea de Frutos and Sebas Carmona, the Envera radio team captained by Adrián Llopis.
The program was opened by Luciana Ferrajuolo, JTI's Institutional Relations and Communications Manager, who spoke about the ESG initiatives promoted by JTI that make this company an example of diversity and sustainability.
Luciana was joined by Laura Stringer and María Casado, from JTI's Communication team, who have had a lot to do with the organization of this event of reference in social impact and CSR. In addition to Radio Terrícola, JTI has also counted on Envera's hostesses with intellectual disabilities.
A very exciting day, not only for Envera and JTI, but also for Maria, to whom we all sang happy birthday together on this special day.
Our second guest on the set of Radio Terrícola was Ana Isabel Montero, Legal Director of JTI, who talked to us about the work of her area within the company and also about her work as an active volunteer. Thank you, Ana Isabel, for your smile, your commitment to the most vulnerable and for sharing with us such an endearing moment.
With Mike Macapagal, Director of People and Culture, and Marco Bordignon, Chief Financial Officer, our reporters put their most British English into practice. Through the language of Shakespeare and with the complicity they both showed on the radio, they told us about their arrival in Spain and the professional and personal horizons they would like to pursue.
Mike also told us about the reality of people with disabilities living in his country, the Philippines, while Marco gave us the best recommendations if we want to visit Italy.
The program continued with the "vitamin people" who are the soul of volunteering and the social programs promoted by JTI, great volunteers who shared their experiences helping the most vulnerable, their dreams, their concerns and their professional and personal goals, as well as telling how they enjoyed the Convention.
Thanks to the volunteers who have been encouraged to come to the mobile unit to talk to us and with whom we have also remembered other volunteering initiatives that we have shared previously and that, among other things, have made possible the Radio Terrícola studio in our Occupational Center in Gran Canaria.
So has been this special program JTI is dis-friendly that we have made in Radio Terrícola from a privileged place such as Port Aventura on the occasion of the great JTI Convention, an event in which sustainability, diversity and social responsibility have been key.
